VISUAL MARKETING
Authors: Marcus Sheridan & Tyler Lessard; Translated by Phạm Trúc Quỳnh
Did you know that 90% of the information transmitted to the brain is visual? In an era where users "scroll fast – forget faster," if you don’t capture attention visually, you’ve already lost at first glance.
This book provides guidance on storytelling through video—using visuals to boost engagement, build your brand, and close sales effectively. It is ideal for content creators, business professionals, and marketers who want to craft captivating videos, persuasive visuals, and memorable stories that resonate with customers. Concise, practical, and easy to apply—even if you're just starting out.