GIAO TRINH CAO HOC QUAN TRI KINH DOANH QUOC TE
Author: Prof. Dr. Ha Nam Khanh Giao
To achieve global success, one must first understand the global game.
This textbook by Prof. Dr. Ha Nam Khanh Giao provides a comprehensive perspective on business management in an international environment: from strategy, marketing, and finance to cross-border human resource management. Designed for graduate students and managers, the book combines established theories with practical case studies, helping readers effectively apply knowledge in planning and managing global business operations.
