000 | nam a22 7a 4500 | ||
---|---|---|---|
999 |
_c8880 _d8880 |
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008 | 250428b xxu||||| |||| 00| 0 vie d | ||
020 |
_a9781292449722 _c1184000 |
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082 | 0 | 4 |
_223rd ed. _a658.8 _bL372 |
100 | 1 | _aLaudon, Kenneth C. | |
245 | 1 | 0 |
_aE-commerce 2023–2024: _bBusiness. Technology. Society. _cKenneth C. Laudon; Carol Guercio Traver |
260 |
_aHarlow, England _bPearson Education Limited _c2024 |
||
300 |
_a832 p. _bill. _c39 cm |
||
504 | _aIncludes index | ||
520 | 3 | _aThe book provides an in-depth overview of e-commerce, focusing on core concepts and the latest practical data. The content is updated through September 2022 and includes examples from companies such as Meta, TikTok, Netflix, YouTube, Walmart, and Amazon, illustrating how e-commerce is transforming business operations and driving shifts in the global economy. Each chapter concludes with a section on careers in e-commerce, offering information on job opportunities and interview preparation guidance. | |
653 | _aTruyền thông đa phương tiện | ||
700 | 1 | _aTraver, Carol Guercio | |
942 |
_2ddc _cBK |