000 | nam a22 7a 4500 | ||
---|---|---|---|
999 |
_c4346 _d4346 |
||
008 | 201223b xxu||||| |||| 00| 0 vie d | ||
020 | _a9780471429258 | ||
082 | 0 | 4 |
_223rd ed. _a658.0072 _bE78O |
245 | 0 | 0 |
_aEssentials of business research methods _cJoseph F. Hair, Jr., Barry Babin, Arthur H. Money, Phillip Samouel |
260 |
_aNew Jersey _bWiley & Sons _c2003 |
||
300 |
_axxiii, 440 p. _c24cm |
||
500 | _aIncludes index | ||
520 | 3 | _aThis book covers the essentials of business research for managers. It includes coverage of the increasing role of knowledge management as well as how to conduct information-gathering activities more effectively in a rapidly changing business environment. Because managers increasingly must make decisions based on almost unlimited information in data warehouses, this text provides substantially more coverage of data analysis than other texts. | |
653 | _aQuản trị kinh doanh | ||
700 | 1 | _aHair, Joseph F. | |
700 | 1 | _aBabin, Barry | |
700 | 1 | _aMoney, Arthur H. | |
700 | 1 | _aSamouel, Phillip | |
942 |
_2ddc _cBK |