Research methodology : Tools, methods & techniques / Veera Pandiyan Kaliani Sundram...[et al.] .- Selangor : Malaysia Logistics and Supply Chain Association , 2016 .- xvii, 262 p. : ill., table ; 24cm Tóm tắt: This book provides the basic information about research methodology such as: introduction to bussiness research, research problem, research question and research objective, literature review, framework and hypotheses development, research design, measurement and scale, sampling, questionaire, data collection, quantitative and qualitative data analysis, and research report. ISBN: 9789671300329 Từ khóa - Ngành đào tạo: Quản trị kinh doanh Ký hiệu xếp giá: 001.42 / S957